A Norwegian Seed of an Idea

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A Norwegian Seed of an Idea

Fragrant herbs growing in an urban kitchen, lush plants breathing new life into a dull office and stylish roof terraces groaning with gorgeous greenery – whatever your space, a plant bed from BEDD will make all the difference. A Norwegian seed of an idea was born back in the spring of 2015.

The Norwegian company BEDD develops and supplies planters and raised beds in systems for gardens, terraces, and outdoor spaces. Designed in Norway, its modular system features sleek steel panels in a choice of four sizes, with a range of finishes and simple connections to make installation a breeze.

A Norwegian Seed of an Idea
BEDD modular system features sleek steel panels in a choice of four sizes, with a range of finishes and simple connections.

Related: How To Decorate Your Home Like The Scandinavians

Back in 2015, Jeanette Grønlie asked herself the question, whether it was possible to develop and produce Norwegian steel planters. This initiated a collaboration with industrial designer Bjørn Bye in ByBye Design.

Related: The Art of Growing Bonzai Trees in Scandinavia

ByBye Design developed a modular system where different panels in steel can be easily combined and joined to form a whole range of variations of solid and functional planters. It’s kind of LEGO for the garden.

A Norwegian Seed of an Idea
A stylish roof terraces groaning with gorgeous greenery.

And the best bit? Whether you want to plant bed to be long, tall, big, small, straight or angled, you control how the final piece will look – for dream designs that just seem to slot together.

Try the BEDD planner and see how it works.

A Norwegian Seed of an Idea, written by Tor Kjolberg

All images © BEDD

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Journalist, PR and marketing consultant Tor Kjolberg has several degrees in marketing management. He started out as a marketing manager in Scandinavian companies and his last engagement before going solo was as director in one of Norway’s largest corporations. Tor realized early on that writing engaging stories was more efficient and far cheaper than paying for ads. He wrote hundreds of articles on products and services offered by the companies he worked for. Thus, he was attuned to the fact that storytelling was his passion.