Most Sold Electric Vehicle in Norway

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Most Sold Electric Vehicle in Norway

Of 11,241 new electric cars sold in April, Volvo EX30 was the most sold electric vehicle in Norway.

Sales of Plugin EVs took 91% share in Norway in April. There are several types of electric vehicles out on the market, and understanding their differences is important, especially if you are considering purchasing one. There are three main types, and they are:

  • EV – Electric Vehicle, also known as a Battery Electric Vehicle (BEV)
  • HEV – Hybrid Electric Vehicle
  • PHEV – Plug-in Hybrid Electric Vehicle

BEVs alone took 89.4% market share in April, with Volvo EX30 ranking on top with 1,095 units sold. The Volkswagen ID.4 took the second place with 963 units sold and ID.3 came in third with 733 units sold. For the first time, Tesla Model Y was no longer the best-selling car.

Tax changes from January 1st have made PHEVs less appealing. But the market share of purely electric cars has increased significantly over the year; in April 2023, it was ‘only’ 83.2 per cent. It becomes even more apparent if you look back another twelve months: in April 2022, the figure was 74.1 per cent.

Most Sold Electric Vehicle in Norway
Volvo EX30 was ranking on top with 1,095 units in April 2024.

9,560 new electric cars were registered in the little kingdom of Norway in September 2020, and thereby accounting for 61.5 per cent of all new passenger car registrations.

10,620 new passenger cars were registered in Norway in September 2018. About 45% of them were all-electric vehicles and the number went up to 60% when including plug-in hybrids, according to official registration data.

Most Sold Electric Vehicle in Norway
Overall, the Volvo EX30 has already taken second place behind the Tesla.

However, the lack of affordable EVs is an issue everywhere in Europe, and in the US. Auto buyers in China and India are launching more cheap entry-level models to choose from. Western automakers, following Tesla’s lead, have chosen to electrify their high-end models first. Chinese companies are therefore eagerly filling the vacuum, ramping up exports of low-priced EVs.

Despite its relatively low volume in April, the Tesla Model Y is still hugely dominant in Norway over the longer term, and this is unlikely to change much this year. It almost matches the sales of the next three most popular models combined.

The Volvo EX30 has already taken second place behind the Tesla, and soon these two will be a good gap away from the followers.

Other popular EVs are the Toyota bZ4X, the Audi Q4 e-tron, MG4 and then a fairly narrow midfield consisting of the Hyundai Kona, Nissan Ariya, Ford Mustang Mach-E and Honda e:Ny1.

Most Sold Electric Vehicle in Norway
The cheaper EX30 have persuaded some customers to switch.

By contrast, models still well-placed in 2023, such as the Skoda Enyaq, Volvo XC40, or now EX40, are noticeably behind. In the case of the EX40, the market launch of the more compact and cheaper EX30 have persuaded some customers to switch.

Most Sold Electric Vehicle in Norway, written by Tor Kjolberg

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Journalist, PR and marketing consultant Tor Kjolberg has several degrees in marketing management. He started out as a marketing manager in Scandinavian companies and his last engagement before going solo was as director in one of Norway’s largest corporations. Tor realized early on that writing engaging stories was more efficient and far cheaper than paying for ads. He wrote hundreds of articles on products and services offered by the companies he worked for. Thus, he was attuned to the fact that storytelling was his passion.

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