The Norwegian Dance-Pop Wizard


Read the fascinating story about the Norwegian dance-pop-wizard Bearson (Jacob Bjørn Hansen) who moved to Los Angeles, got a record deal with America’s most important publisher of electronic music and wrote songs in Nicuragua’s jungle with Carly Rae and Tove Lo.

The producer of pop-oriented dance music, Bearson, made his first steps during the mid-2010s as a teenager. His music is characterized by relaxed rhythms and colorful melodies. He was first noticed with remixes by artists such as Susie Suh, James Bay, the Lighthouse and the Whale and Benjamin Francis Leftwich. His first two hit recordings were “Pink Medicine” (2015) and Imposter (2015).

The Norwegian Dance-Pop Wizard
Bearson’s music is characterized by relaxed rhythms and colorful melodies

Related: Scandinavian Pop Music to Enjoy

A sought-after remix producer
However, Bearson was particularly successful with the 2016 singles “Want You” (featuring Cal) and “One Step at a Time” (featuring Nat Dunn), both of which were released through the Sony-distributed Ultra Music. Since then, he has become a sought-after remix producer for the likes of Susie Suh (“Here with Me”), Ghost Loft (“Talk to Me”), and Tove Styrke (“Ego”).

Related: Norwegian Electronica Artist André Bratten

In collaboration with Utah-based teen producer, Ford, he tackled his previous track, ‘Get Lost’ (feat. Ashe). The original partnership with EDM-pop songstress Ashe occupied a tropical-pop setting that featured a soaring spectacle of Bearson’s ultra-sleek productions commanded by the pop singer’s yearning vocals.


Melding the worlds of disco, dance and electronic
In 2018, he received a co-writing credit for BØRNS’ “Second Night of Summer” and continued issuing singles through Ultra, including “Go to Sleep” and “Get Lost,” which added Kailee Morgue and Ashe to his list of vocal collaborators.

Related: The Mythical Norwegian Electro Pop Vizard from Oz

The Norwegian Dance-Pop Wizard
In 2018, he received a co-writing credit for BØRNS’ “Second Night of Summer”

Earlier this year, Chicago producer Whethan made his first release in a collaboration with Bearson on the single “Win you over” which enlists Irish singer SOAK. The song carries a contagious groove throughout its duration, melding the worlds of disco, dance and electronic into a smooth cohesion.

The Norwegian Dance-Pop Wizard
Not content to merely work with other artists, Bjørn-Hansen has supported like-minded talent through his Next Wave label.

The Norwegian Dance-Pop Wizard, written by Tor Kjolberg

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Journalist, PR and marketing consultant Tor Kjolberg has several degrees in marketing management. He started out as a marketing manager in Scandinavian companies and his last engagement before going solo was as director in one of Norway’s largest corporations. Tor realized early on that writing engaging stories was more efficient and far cheaper than paying for ads. He wrote hundreds of articles on products and services offered by the companies he worked for. Thus, he was attuned to the fact that storytelling was his passion.